Magazine Publishers

Overview of The Magazine Industry

Magazines are publications, usually periodical publications that are printed or published electronically. They are mainly published on a regular schedule and include a variety of content for all genres. They are usually financed by advertising, by a purchase price or by prepaid subscriptions. The distribution of the magazines can be through the mail; through sales by newsstands, bookstores, or other vendors; or through free distribution at selected pick up locations. Magazines try to cater for many different audiences, varying on age, gender, location, sex, hobbies, and lifestyle. Magazine Market Data • £299 million retail sales volume, in 2014 • 163 million retail sales volume sold, in 2014 • 367 new magazine launches in 2013 included 292 regular frequency titles, an increase of 16% on 2012. However recently there have been issues to magazines as technology-based media such as online magazines, newspapers and books, is growing rapidly and will only continue to increase. In addition to affecting the printing and publishing companies due to a shift in the market. Even though there is still a high demand for magazines therefore they won’t decline although they need to work harder to survive in the industry. Top Selling Magazines- 1. TV Choice- they have has an estimated retail sale value of £18 a copy in 2014, £1,303,011 newsstand single copy 2014, and have engross of 1.6% sales since 2013. 2. What’s on TV- they have has an estimated retail sale value of £27.90 a copy in 2014, 1,033,376 newsstand single copy 2014, but have had a fall in sales of -4.4% since 2013. 3. Take a Break- they have has an estimated retail sale value of £29.80 a copy in 2014, 651,162 newsstand single copy 2014, but have a massive decrease sales of -8.8% since 2013. This shows that the audience interest in mainly magazines that include content on TV and information on the programmes in addition the programme guides, this is the genre of TV listings. Also the use of real life stories for people to engage and relate to common lifestyles. Top Selling Music Magazines- 1. Rolling Stone- 26 issues per year, is the definitive source for music and pop culture trends. In addition, find culture and social commentary on current news and events in each issue of Rolling Stone magazine. 2. XXL Magazine- 6 issues per year, is an urban lifestyle magazine that covers all aspects of hip-hop culture. As THE new voice of the Hip-Hop Generation, XXL focuses on music, style, sports, and politics with intelligence, sophistication, integrity and, most of all, respect. 3. Variety- 50 issues per year, is the bible of the showbiz industry. Whether its film or television, music or radio, interactive media or publishing, Variety delivers unparalleled insight into the fast paced world of entertainment.

Case Study on Billboard Magazine

Textual Analysis Double Page Spread

Textual Analysis Double Page Spread

Textual Analysis Double Page Spread

Textual Analysis Double Page Spread

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Textual Analysis Contents Page

Textual Analysis Content Page

Textual Analysis Contents Page